Feature/Magazin
Who are the young elders and the old elders?
On images of aging, values and social debates.
What does the media portrayal of risk groups do to people?
And how does that, in turn, affect intergenerational care teams?
Anna-Christina Kainradl from the Center for Interdisciplinary Aging and Care Research at the University of Graz, analyzed representations of older people in advertisements from the pandemic period and their ethical implications.
Kainradl gave her lecture as part of the Long Night of Care on May 9, 2022 at Steiermarkhof Graz. The Long Night of Care was organized by the Austrian Health and Nursing Association, Provincial Association of Styria.
Music: Soundtrack "O Brother, Where Art Thou? - A Mississippi Odyssey"
Program design: Karin Schuster
Relevant links:
Radio Helsinki
Österreichischer Gesundheits- und Krankenpflegeverband, Landesverband Steiermark
Language: German